The creative ask was to highlight the HP Pavilion Laptop's superior video screen quality in it's class and visually represent the product immersive watching capabilities. At the time HBO's Game of Thrones was in it's 5th Season finale and Netflix's Stranger Things had just released. In each spot we feature an unsuspecting protagonist who is swept from their home and transported to an environment that reflected those two blockbusters. These Social post were hand crafted for The HP Pavilion Laptop and were featured on HP's Instagram, Facebook and Twitter channels internationally. One of the challenges with this creative ask was to ideate and execute timely/relevant content that could be applied to a global market. This product's target demographic older Millennials, the working mom and artist. This product is geared towards such activities as entertainment, research, domestic tasks.